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Working the Future blog: our latest insights and future of work sensemaking

Friend of a Friend: Understanding the Hidden Networks that can Transform your Life – David Burkus, 2018

2022-03-08 15:43

Admin

Reading Room, Friend of a Friend: Understanding the Hidden Networks that can Transform your Life, David Burkus,

Friend of a Friend: Understanding the Hidden Networks that can Transform your Life – David Burkus, 2018

This book is full of great real-world examples of how our social networks can help us to deliver exceptional results.

This book is full of great real-world examples of how our social networks can help us to deliver exceptional results.  

​Many of us dread networking; it conjures images of sleazy and fickle sales people desperately trying to push their wares. 

Burkus, however, shows us, through powerful illustrations, just the extent to which we have untapped potential within our pre-existing networks of school and college friends, former colleagues and other people we meet along the way. 

This is a great read for anyone thinking about going it alone and wondering how to build a viable business referral pipeline.​

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